<\/P><\/p>\n
\nIts new tourism advertising campaign is costing the government millions of dollars on which there should be a return. Going forward with a view to growing and sustaining the tourism product, the mind-set of the Bahamian people will have to change. It will just not be good enough to simply “rename, rebrand and position.” <\/P><\/p>\n
\nIf it is business as usual, in which visitors are given inadequate goods and services for their money, then the resonance of “Just off the coast familiar” will be a reminder that the familiar should be avoided. <\/P><\/p>\n
\nMinister of Tourism Obie Wilchcombe means well and must be commended for the effort that’s gone into creating the campaign. The bottom line though is the mind-set of the people in the tourism industry, the union leaders, and the general population. <\/P><\/p>\n
\nThe wheel has already been invented. <\/P><\/p>\n
Letter to The Editor<\/B>><\/p>\n","protected":false},"excerpt":{"rendered":"
“Island hopping” sounds good and no doubt many tourists will cotton on to the idea and take an opportunity to explore some of the less-familiar Bahamian islands. But if they do it once, then what?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_10223285771444175_51037792744":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[12],"tags":[],"class_list":["post-244518","post","type-post","status-publish","format-standard","hentry","category-headlines"],"_links":{"self":[{"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/posts\/244518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/comments?post=244518"}],"version-history":[{"count":0,"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/posts\/244518\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/media?parent=244518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/categories?post=244518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bahamasb2b.com\/news\/wp-json\/wp\/v2\/tags?post=244518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}