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Digital Signs Must Go

What is your first impression of New York, Orlando, or Las Vegas? It is most likely a mixture of concrete buildings, roads and flashing neon lights. Is this the image that we want The Bahamas to portray?

An announcement that the fate of a particularly large digital sign would be determined by a court is a welcome reprieve from store and land owners who erect these signs illegally and get away with it.

These signs are unsightly, uninformative, and quite frankly unwelcome.

These signs need to go — not only for aesthetic reasons but also for motorist and pedestrian safety. These digital signs are blinding and distracting to motorists, particularly at night. When approaching the illuminated digital signs at night, the pupils contract, inhibiting our ability to see things, particularly people, in the shadows.

It’s downright dangerous.

The thought that all of New Providence could resemble a glowing neon strip is frightening. Bigger and brighter is not better.

Advertising is integral to any business but these signs are not advertisements; they are tacky neon billboards espousing little ingenuity and little legible or even useful information.

Posted in Opinions

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