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Register Domain Names
Domain names are the Internet’s real estate. Owning a good one
is the equivalent of having a shop in the best part of town.

Targeted E-mail Marketing
Low cost – highly efficient way to put your event, product or
service in front of thousands of prospects and customers.

Internet Marketing
Better targeting, precise tracking and more bang for your buck
makes the Internet a cost effective advertising option.

5 Tips to Implement a Creative Testing Strategy

To run a successful media campaign, it’s important to first answer a few key questions: If your creative is not optimized to address these questions, then overall campaign performance will suffer. The importance of creative in marketing, and especially in the retail media industry, is often overlooked. Just as strong creative can have a positive […]

Better AI Starts With Strong Data and Identity

Artificial intelligence seems to be the biggest topic on everyone’s mind. What once was considered a distant sign of the future, AI is now a staple in so many facets of our lives. From spellcheck to supply chain, AI is transforming the way people communicate, collaborate, and consume—and there’s no greater example than how it’s […]

Ride the Wave of Digital Advertising

Novice surfers are taught to catch waves only after they’ve broken. In advertising, however, waiting until then can cost you money, ROAS, and share of market. That’s why the time is now to understand the third wave of digital advertising. The first wave of digital advertising was search, which gathered strength after the dot-com bubble […]

Fuel Your AI With Loyalty—Not Just Data

Loyalty programs hold the promise of turning transactions into meaningful connections that lead to enduring loyalty over time. By and large, loyalty programs should be a win-win, adding value to the customer-brand relationship. But despite its high potential, the reality of creating unique experiences that stir excitement and spark affinity through sustained mutual participation can be […]

Don’t Abandon Music—It’s Still Where Culture Is Created

As podcast ad spend continues to surge, music is quietly being sidelined in the audio strategy conversation. But marketers ignoring music aren’t just overlooking a channel—they’re missing culture’s frontline. Music is still where new ideas, movements, and culture begins. From emerging scenes and entirely new sounds to underground remixes and genre-defying mashups, it remains the […]

Immersive Tech Is Your New Retail Reality

The e-commerce system as marketers know it needs an upgrade, and the proof is in the numbers. While people prefer the convenience of online shopping, conversion rates online (2.5–3%) lag behind brick-and-mortar rates (20–40%) drastically. A typical add-to-cart rate is approximately 6.5% while the average abandoned cart rate is between 50%–70%. Why do so few online shoppers complete their […]