CocoLupe Powers Seamless Production for Airalo Campaign

Press Release

FOR IMMEDIATE RELEASE

NASSAU, THE BAHAMAS — June 13, 2025 — CocoLupe Creative Services proudly served as the local production partner for the recent Knowlton Marketing (UK) shoot for Airalo, the world’s first eSIM store, bringing international creative excellence to the sun-soaked shores of The Bahamas. The campaign, which included TV commercials and still photography, was hailed as a resounding success by all involved.

Led by CocoLupe’s founder and producer Duke Wells, the project assembled a top-tier Bahamian crew, with on-ground production expertly coordinated by Bahamian Mia Smith-Johnson, ensuring a flawless execution across multiple shoot days. The campaign was directed by Lloyd Knowlton of Knowlton Marketing, a UK-based creative powerhouse known for bold brand storytelling. Knowlton himself praised the experience, saying, “I can’t think of another project I’ve worked on that had such a lovely group of talented and kind people working together.”

“Absolutely incredible shoot and amazing team effort all round. Everyone should be super proud of what we created these last 3 days!!,” added Knowlton’s Director of Photography and Producer of the TV spots, Taylor Fielder.

The Bahamian crew consisted of renowned underwater and lifestyle photographer, and film director, Eddy Raphael, whose images perfectly captured the essence of the campaign. His work was met with such enthusiasm by the clients at Airalo that it has been rolled out in international print ads, billboards, and outdoor placements across multiple markets. Behind-the-scenes footage was captured by Tony Williams of Full Court Films, highlighting the collaboration, camaraderie, and Caribbean charm that defined the shoot. Kevano Thurston acted an assistant on the production and Renae Fraser from Slayed Pretty did make-up on the cast, who were flown in from the EU.

Airalo clients, cast and the Knowlton crew stayed at Breezes Bahamas, where Hedda Smith made sure their stay was the best The Bahamas offers.

The Bahamas Film Commission, particularly Clarence Rolle, played a crucial role in facilitating the international production’s logistics, streamlining permissions and enabling a productive, professional environment for the crew and cast.

“This shoot reflects the creative and technical talent available in The Bahamas,” said Mr Wells. “We’re proud to help elevate global brands while showcasing the incredible capabilities of our local production community.”

CocoLupe Creative Services continues to position The Bahamas as a premier destination for global film, television, and commercial productions, offering world-class crews, logistics, and unforgettable locations.

Airalo Bahamas TV Production
https://www.youtube.com/watch?v=DquACczD3eE

For media inquiries, interviews, or production partnerships, contact:

media@cocolupe.com | www.cocolupe.com

About CocoLupe Creative Services:

CocoLupe is a full-service boutique creative agency based in The Bahamas specializing in production, content creation, branding, and storytelling for global brands and regional visionaries alike.

About Knowlton Marketing:

Knowlton is an award-winning UK-based agency blending creativity, strategy, and humor to help brands connect with modern audiences in bold, memorable ways.

About Airalo:

Airalo is the world’s first eSIM store, providing travelers with access to affordable, reliable mobile data in over 200 countries without the hassle of physical SIM cards.