With the vast majority of marketers increasing AI investments and digital ads set to capture nearly three-quarters of total ad spend by 2025, competition for consumer attention is fiercer than ever.
Creative fatigue, shrinking budgets, and evolving technology make it harder for brands to stand out—especially when consumers see thousands of ads daily.
Celtra’s new report, “5 Powerful Strategies to Make More Effective Digital Ads in 2025” reveals what marketers need to do to break through the clutter, drive engagement, and maximize ROI.
Discover how leading marketers are using creative automation, data-driven insights, and AI-powered personalization to stay ahead.
Key insights include:
- Creative impact: Ad creative drives 70% of campaign performance—more than targeting or placement, making quality non-negotiable.
- Audience engagement: 61% of marketers struggle with creative fatigue, leading to disengaged audiences and lower ROI.
- Data-driven decisions: Only 26% of marketers use predictive analytics to optimize creative, leaving massive untapped potential.
Unlock actionable strategies for better-performing digital ads this year. Download the report.
